Martini racing supplies high quality oil and lubricant products to the automotive industry. The company had a very simple online store for processing direct customer orders however based on a desire to grow this business the company need to have a more tailored webstore that integrated its inventory, products, ordering system and finance systems into one.
Iseka was engaged to determine and build the best solution for Martini Racing. Based on the Neto platform a solution was built within 2 weeks meeting all of the customer requirements. The company has now removed a number of other despariate systems that the new website and Neto platform now provides saving on licencing fees and management overheads.
The Neto systems combines not only e-commerce but a front end website and connectivity to other sales channels such as ebay to enable to Martini Racing to broaden its sales channels across all of its products.